Little buddies may not know that the merger botnet listing, which was very popular in the first half of the year, has settled accounts after autumn. But because of Amazon's successive efforts in the second half of the year, sellers are afraid to merge other people's products. Although other people's products dare not touch, but small partners still did not give up Tossing their products.

First, today, a small partner and Xiaobian reflected that he used templates to merge his shop's sub-products, and wanted to increase the number of reviews, but not like reviews, but decreased. Then the seller sent an e-mail to Amazon's team in great doubt, but the response was unsatisfactory.

The email said that the buyer could not merge the comments of the variant ASIN, not only that, but also that the seller needed to choose which variant to display.

In fact, the new audit policy mentioned in the email is part of the update of Amazon review policy, but many small partners are not aware of it and are still trying, but they are self-defeating. Next, let Xiaobian and his friends review the new customers mentioned in the popular science email

2. According to the official email, Amazon has introduced a new policy called New Customer Audit Policy. When vendors merge variants, all variants will be selected on the comments page of their selected customers.

That is to say, sellers have been unable to merge the comments of the variant ASIN. For example, parents A have three children, ASIN-D (7 comments), E (15 comments) and F (20 comments). Even if these two asins are merged, listing will not display 42 comments as before, but choose which ASIN to display the corresponding number!

But don't worry too much about small partners. This feature is not applied to search results. So when consumers search for your product, they still display 42 comments.

Third, don't be happy too early without a merger operation. Amazon is currently implementing this new policy across the Internet. Although it's normal that there are still some comments on the vendor list, Amazon will automatically change the ASIN comments of all vendors to this new policy as the system updates.

Amazon said that this update is entirely to maintain customer trust in evaluation and ensure that product reviews are not shared when there are abnormal behaviors in any single product. And Amazon is investigating the abuse of variant mergers. According to Amazon's official e-mail, the investigation is completed and they are taking the necessary action. But they don't share the results.

Amazon has received many reviews of vendor violations reported, Amazon will completely stop this phenomenon!